Earth Rated Case Study: Effectively reaching new to brand customers with Earth Rated

Our proprietary optimization tool, Amerge Engine, allows us to book campaigns at a granular level, splitting out each segment by inventory source and device type. This level of detail on campaign setup earned trust with the client who was initially hesitant with a £5k monthly budget.

We then used our proprietary dashboard, Amerge View, to report on each bespoke strategy, with the ability to break down performance by day, week, month, or year. Utilising the Seller API, we integrated Total Sales into our dashboard which allowed for ASIN-level breakdown and comparison between Total Sales and Ad- Attributed sales. 5 months later, we were already running DSP Display always on across UK, US, CA and DE. Following 8 months of partnership we then took over Vendor Management of UK & DE (including Sponsored Ads for DE) with plans to launch across EU6 in 2022.