Building the blueprint for every brand to succeed with Amazon
We are an award winning, full-service global Amazon Ads Advanced Partner with over 150+ years of combined ex-Amazon experience.
![Full Service Amazon Agency I Amazon Ads Advanced Partner Full Service Amazon Agency I Amazon Ads Advanced Partner](https://www.amerge.com/wp-content/uploads/2024/07/06-Amazon-Ads-Advanced-Partner.png)
![08 Amazon Ads - AMC Services and software 2 Amazon Ads Services Software provider badge](https://www.amerge.com/wp-content/uploads/2024/07/08-Amazon-Ads-AMC-Services-and-software-2.png)
![Full Service Amazon Agency I Amazon Ads Advanced Partner Full Service Amazon Agency I Amazon Ads Advanced Partner](https://www.amerge.com/wp-content/uploads/2024/06/Dashboard-Hero-Image.png)
Why Amerge?
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Amazon Ads Advanced Partner
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Proprietary tech dashboard and optimization tool
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Free of Charge Audit
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Multi-Award-Winning
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Sustainable Growth
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Full Service Agency
01
Amazon Ads Advanced Partner
02
Proprietary tech dashboard and optimization tool
03
Free of Charge Audit
04
Multi-Award-Winning
05
Sustainable Growth
06
Full Service Agency
AMC Certified & Award-Winning
Recognized as a certified Amazon Marketing Cloud provider, we proudly deliver outstanding AMC solutions tailored for our clients.
On top of that, we are the only agency to win four Amazon Ads Partner Awards over two years.
![AMC Services and Software provider AMC Services and Software provider](https://www.amerge.com/wp-content/uploads/2024/07/Frame-1.png)
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Our Services
Amerge Ads
Our ex-Amazon approach means we understand the full customer journey. Combining human planning with our proprietary technology, we reach the most efficient target group for your customers. We use the latest tools including Amazon Marketing Stream, which helps us pull real time, intra-day campaign insights and Amazon Marketing Cloud to review customer touch points between each ad product.
Our campaigns are powered by Amerge Engine; proprietary technology which automates Sponsored Ads and DSP optimizations. This allows for various features including single keyword, single campaign set up per product (ASIN), budget redistribution, campaign creation and pausing, best seller rank integration, and dayparting. Amerge Engine for DSP (BETA) allows a single line item per ASIN for deep and granular campaign structures.
Amerge Selling Partner
Amerge Creative Services
Explore our Amerge Creative Services portfolio.
Amerge Tech
We’ve developed our proprietary tech solutions to ensure the first-in-class experience for our clients and leverage our expertise built on over 150 years of collective ex-Amazon experience.
Amerge View: Amerge View is our proprietary reporting suite which pulls all available Amazon data sources into a powerful and easy-to-read dashboard. It allows you to see everything from individual line item performance to total retail sales and even ad spend and total retail sales down to an individual ASIN level. It pulls in the following data sources:
- Amazon Ads API: All Advertising reporting metrics for Sponsored Ads, DSP, and Branding campaigns.
- Selling Partner API: Integrates Total Retail Sales Metrics
Amerge Engine: Amerge Engine is our proprietary optimisation suite which allows us to automate campaign creation allowing us to create campaigns on an individual product level on both Sponsored Ads and DSP (DSP launching Q4 2023).
Amazon Marketing Cloud: This allows access to ‘log level data’ which means after customers have interacted with your ads we can see what actions those customers take afterwards in a GDPR-compliant way.
Amazon Marketing Stream: Amazon Marketing Stream provides hourly Sponsored Ads setup and performance data (coming soon for DSP data). This allows Amerge Engine to stay in sync with the most recent advertising signals and to react instantaneously to changes in advertising performance and actions of competitors.
AMC: Amazon Marketing Cloud allows us to see what actions customers have taken after engaging with your ads, our full suite includes:
- Full customer journey, from first touch to conversion on all Amazon Ad Products.
- Weighted conversion and/or multi-touch attribution so advertisers can see the full impact of Amazon Advertising in your media mix.
- Customer Lifetime Value
- Custom Ad Group Reporting e.g. Branding vs Sales strategies
- Integration of 1st Party Data Sets
![amergebanner Image showing a user using Amerge view that pulls data from AMZ](https://www.amerge.com/wp-content/uploads/2022/09/amergebanner-768x510.jpg)
Brands we've helped grow
Case Studies
We are a result-driven Amazon Ads Advanced Partner. We’ve gathered some of our work into case studies to show what strategies we implement, the variety of brands we partner with, and how our tactics have worked so far.
![Bondi Sands I Case Study on Selling Partner Services Bondi Sands I Case Study on Selling Partner Services](https://www.amerge.com/wp-content/uploads/2024/07/Frame-257.png)
Sales increased 258% YoY (H1 2023 vs H1 2024) with the support and guidance from Amerge selling partner services combined with advertising
![Utilizing predictive audience segments that capitalise on Amazon's first-party shopping data signals I Equifax Case Study Utilizing predictive audience segments that capitalise on Amazon's first-party shopping data signals I Equifax Case Study](https://www.amerge.com/wp-content/uploads/2024/05/Equifax-Image.png)
Achieving a 85.17% lower CPA, and a 470.81% higher conversion value with Equifax
![Launching a DSP Awareness campaign with Brand lift study I Fischer Case Study Launching a DSP Awareness campaign with Brand lift study I Fischer Case Study](https://www.amerge.com/wp-content/uploads/2024/05/fischer.png)
Achieving a 3% Brand Awareness uplift through precise planning and delivery
![Frame 179 Magid workwear](https://www.amerge.com/wp-content/uploads/2024/04/Frame-179.png)
Reducing the Ad Spend by 33.33%, while raising ROAS by 37.12% (7.13) and NTB% (New-to-brand %) by 22.26%
![SONY Bullet Train and Equalizer Movie covers](https://www.amerge.com/wp-content/uploads/2024/04/SONY-768x594.png)
Improving the conversion rate by 190% to 2.0728%, while achieving a 68% decrease in the cost per conversion
![SONAX WEB (1) 4 sonax products](https://www.amerge.com/wp-content/uploads/2024/02/SONAX-WEB-1-1-768x594.png)
Improving the DSP ROAS from an average of 8.90 to 29.39 by the end of Q3
![Frame 179 Magid workwear](https://www.amerge.com/wp-content/uploads/2024/04/Frame-179.png)
Reducing the Ad Spend by 33.33%, while raising ROAS by 37.12% (7.13) and NTB% (New-to-brand %) by 22.26%
![Launching a DSP Awareness campaign with Brand lift study I Fischer Case Study Launching a DSP Awareness campaign with Brand lift study I Fischer Case Study](https://www.amerge.com/wp-content/uploads/2024/05/fischer.png)
Achieving a 3% Brand Awareness uplift through precise planning and delivery
Level up your expertise.
Our team is dedicated to share their know-how on a regular basis. In this section you will find recent and quality Amazon related content, as well as all the important news on what’s happening at Amerge.