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NTB% for DSP (incl. PV and Twitch) was 77.48% (vs. 55.6% DSP average), 3,716 Lemon Rocks Page visits were generated in the brand store, so 78.93% of all page visits were coming from the campaign alone, Increase in brand awareness among young drivers: +6% (age 18-24) and +5% (age 25-34).
SONAX is the leading brand in over 100 countries for car care and cleaning. It has a strong, loyal customer base but challenges in reaching young drivers. Therefore, they have developed the ‘Lemon Rocks’ product line with a modern product identity that they want to win a younger audience for.
Can’t wait to see the various ways in which Amerge can help your brand reach its full potential on Amazon? Get in touch and let’s help your brand Amerge!
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